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The Por Larrañaga trademark was first registered in Havana by Don Ignacio Larrañaga in 1834. Larrañaga established his first factory at 58 San Miguel Street in the city. By the end of the 19th century, Por Larrañaga had become a well-known premium cigar brand that produced expensive and inexpensive cigars. In 1920, the company purchased a larger factory building for $100,000 on Carlos III Street in Havana. In 1925, after years of labor disruptions and labor shortages, Por Larrañaga became the first factory to manufacture machine-made cigars, after importing new rolling and wrapping machines from the U.S. For much of the 19th and early 20th centuries, the brand earned a reputation for the highest quality, especially among the royal households, the rich and the famous of the time. In 1960, the Cuban revolutionary government nationalized all cigar companies, including Por Larrañaga. At the time of the revolution, Por Larrañaga was the sixth largest Cuban brand in production. Production was moved from the building on Carlos III Street in Havana to the La Corona factory. Until the 1970s, Por Larrañaga remained a respectable and popular premium cigar brand. In the 1980s, production dropped drastically and, due to trademark litigation in the 1990s, the brand's export was reduced to only a few countries. For some time, the brand was reduced to almost entirely machine-made or hand-finished and sold mainly in Canada and the Middle East. Since 2002, all vitolas have been made entirely by hand, using long casing leaf or short casing from the Vuelta Abajo. It is its history and vast experience that makes Por Larrañaga one of the most impressive brands in the world and a total veteran within the cigar industry.